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Written by Ben Branch | April 7th 2012
This marketing poster from Triumph Motorcycles circa 1977 is a great example of how to turn a weakness into a feature. Most, if not all, of the Japanese bikes of the era had electric starts, the Bonneville still used a kicker and this was the marketing departments play at selling it to the masses.
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Silodrome was founded by Ben back in 2010, in the years since the site has grown to become a world leader in the alternative and vintage motoring sector, with well over a million monthly readers from around the world and many hundreds of thousands of followers on social media.